Industry Revolution: A Review of EOS, a multi-niche website, describes the Evolution of Smooth (EOS) lip balm as a product that is designed to “engage the five senses.”

The design of EOS lip balm resembles Easter eggs and candy, with its round, smooth shape, pastel colors, and snap-on lid. The smell and taste of the balm adds to the luscious sensory experience. It’s the most guilt-free brand in its industry because the products are not tested on animals, they are hypo-allergenic, paraben-free, petrolatum-free, and wax-free. Consumers can enjoy using the product, and feel wonderful about doing it.

Now, EOS has produced a new lip balm called Vegan Crystal Flavors. This product is made with organic, nourishing oils such as coconut, castor seed, sunflower seed, and avocado. EOS was born from the concept that lip balm needed to be reinvented, and the Vegan Crystal Flavors product is revolutionary, healthy, lightweight, and comes in two delicious flavors: Hibiscus Peach and Vanilla Orchid.

EOS first appeared in Walgreens, then Walmart and Target, and now it’s an international phenomenon. Celebrities, fashion icons, and social media stars touted their EOS balms, and the brand exploded.

The product speaks for itself, however, because it is thoughtfully designed and manufactured. EOS believes that lip balm should not be clinical, but fabulous and uplifting. Reaching for your EOS should trigger the same delight you feel when you apply your favorite red lipstick, or brush on the most luxurious mascara. Thanks to EOS, lip balm is now chic, fun, cute, and personal.  Better check this article on

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EOS made its mark by establishing an emotional connection with its consumers. This was something none of the other major lip brands had invested in. Through the use of mindful, organic ingredients, EOS is truly connecting with the environmentally-conscious generation, and creating a unique, elegant brand that everyone loves to identify with. Read what the satisfied users say about the product, hit on

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